Unofficial Description: Wow. Just – wow. Michael Keaton is absolutely amazing as Ray Kroc. Kroc basically stole the whole thing from the brothers, and watching that unfold is mesmerizing – all due to Keaton’s portrayal. You care about him, and then you hate and despise him and it’s such a slow burn on those feelings. You find yourself admiring his drive and vision, how he chooses to work with mom and pop franchisees because he sees something in them that’s also inside himself. It’s that thing – that drive and caring and desire to build a future – that makes you connect with him in the beginning. And it’s that same thing that makes you want to smack him in the second half of the movie, because he uses it to screw the brothers over.
Favorite line / scene from the film just about made me choke. Kroc is trying to cut costs by adding a sponsorship from Coca-Cola. They’ll pay for his signs if they can have their logo on the sign. But everything has to be cleared by the brothers, so he calls to ask them.
Mac: I’m just not comfortable with that kind of crass commercialism. This is McDonalds!
Official Description: The true story of how Ray Kroc (Michael Keaton), a struggling salesman from Illinois, met Mac (John Carroll Lynch) and Dick McDonald (Nick Offerman), who were running a burger operation in 1950s Southern California. Kroc was impressed by the brothers’ speedy system of making the food and saw franchise potential. Kroc soon maneuvers himself into a position to be able to pull the company from the brothers and create a multi-billion dollar empire.